Role: Director & Writer.

When Fashion Designer Christian Siriano agreed to stay up for 24 hours straight, answering people’s calls and questions about their wardrobes, we made a film to spread the word. This is “The Wardrobe Refresh Hotline” for Persil Laundry Detergent.

Director: Hilary Smith
Production Company: Daydream Studios
Executive Producer: Gabriel Molton
ECD: Johnny Mabie
DP: Richie Trimble
Production Designer: Lizzie Lang
Editor: Tiffany Taveras
Colorist: Sam Howells
Original Music Composition: James Carroll
Sound Designer & Mixer: Gera Taraman
Graphics / Titles Designer: Laura Beck
Special Thanks: Rick Darge

Agency: TBWA\Chiat\Day
Brand: Henkel / Persil